Mckinsey and Company
OCTOBER 27, 2024
Marketing leaders must propel growth while navigating increased complexity and scope. A new global survey in consumer marketing reveals the need for a more connected and agile way of working.
Harvard Corporate Governance
OCTOBER 27, 2024
Posted by John Borneman, Matt Mazzoni, and Mira Yoo, Semler Brossy Consulting Group LLC, on Sunday, October 27, 2024 Editor's Note: John Borneman is a Managing Director, Mat Mazzoni is a Consultant, and Mira Yoo is a Senior Associate at Semler Brossy Consulting Group LLC. This post is based on a Semler Brossy memorandum by Mr. Borneman, Mr. Mazzoni, Ms.
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Reynolds Holding
OCTOBER 27, 2024
Corporate governance research has historically focused on agency costs (imposed by professional managers) or principal-principal expropriation (imposed by dominant shareholders). We seek to reverse this theoretical focus on private benefits of control, and its preoccupation with the principal/shareholder and agent/manager dyad, by advancing a conceptual framework of principal costs vis-à-vis the firm.
Reynolds Holding
OCTOBER 27, 2024
On October 16, 2024, the U.S. Federal Trade Commission (FTC) announced that it has finalized its new Negative Option Rule (Rule), which represents a significant expansion of its 1973 Negative Option Rule and is guaranteed to have a far-reaching impact on many businesses in today’s subscription economy. The final Rule imposes new requirements for companies that sell products via negative options—in other words on a subscription or recurring basis.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
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