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If your strength as an analyst or appraiser is in bounded story telling , you will be better served valuing young companies, whereas if you are a number-cruncher (comfortable with accounting ratios and elaborate spreadsheet models), you will find valuing mature companies to be your natural habitat.
A DCF should be a serious consideration for investors appraising mature, stable businesses with predictable cashflows. That is, were the companies in those transactions valued as a multiple of EBIT , EBITDA , revenue, or some other parameter? At the time of writing, Facebook’s enterprisevalue is $527 billion.
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